DIGITAL MARKETING WORKSHOP - FOUNDATIONAL

A website, social media page or a blog doesn’t do much on its own. These marketing tools & channels need to be leveraged strategically to achieve the desired online marketing goals.

This Three hours introduction to Digital Marketing

explores how to harness the power of digital to achieve various marketing objectives like lead generation, company/personal branding, brand awareness, etc. You will gain basic understanding of the digital marketing channels and techniques, their strengths and limitations.

The workshop is designed to help you to know digital marketing.

FUNDAMENTALS

OF

DIGITAL

MARKETING

  • The aim of the introductory workshop is to enable you to have an overview of everything you need to know about digital marketing at a basic level.

  • You could be a manager, executive, fresh graduate, student, beginner, small business owner, entrepreneur or marketing professional looking to catch up with the digital business environment.

  • All the marketing professionals or those who want to get into digital marketing.

WHO WILL

BENEFIT

  • The aim of the introductory workshop is to enable you to have an overview of everything you need to know about digital marketing at a basic level.

  • You could be a manager, executive, fresh graduate, student, beginner, small business owner, entrepreneur or marketing professional looking to catch up with the digital business environment.

  • All the marketing professionals or those who want to get into digital marketing.

KEY TAKEAWAYS

  • A practical approach to digital marketing.

  • Key concepts of digital transformation.

  • Answers to the challenges you are facing in your digital marketing efforts.

  • Best practices in digital marketing and how to implement them.

  • Mistakes to avoid in the journey.

  • All the aspects of what, why and how of the digital marketing.

  • Crawl, Walk & Run approach.

Learn, Explore and Navigate